Success Stories
Regional scaling enabled by a new Super App
Success Story
RappiPay
NovoPayment’s multi-currency, multi-country, multi-
issuance solution allows Rappi to speed up its regional
scaling through its Super App with industry-specific API
solutions for shoppers and instant card issuance for
underbanked and unbanked consumers.
The Challenge
As a growing startup, the company wanted to expand its product offering to
financial services that serve underbanked and unbanked customers in Colombia.
As with any fintech solution, absolute local regulatory compliance was critical for
success.
Our Approach
NovoPayment’s role was to integrate Rappi with its local bank partner and provide a set of API, card based capabilities and transaction services to allow their customers to obtain a bank account and companion card, enhancing customers’ onboarding experience.
Success
With NovoPayment’s in-country integration services and APIs, Rappi expanded its offering and its customer base into previously untapped segments, expediting time-to-delivery of financial services in Colombia.
